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Google says it won’t use new ways of tracking you as it phases out browser cookies for ads – CNBC

Google is clarifying its plans for a post-tracking cookie world, saying in a new blog post it won’t use other ways to “track” users around the internet.

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Google is clarifying its plans for targeted advertising as it phases out the use of browser cookies, saying in a new blog post Wednesday that it won’t use other ways to “track” users around the internet after it ends support for cookies in Chrome.
Last year, the company said it would be ending support for third-party cookies, which fuel much of the digital advertising ecosystem, in its Chrome browser within two years of January 2020. Instead, Google says it will only use “privacy-preserving technologies”…

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